I came across this on the website http://www.canoe.ca,.
The scene is a Hollywood movie studio boardroom. S.H., the studio head, is probing his staff for some "blockbuster movie ideas".
"S.H. (reading aloud): Holy Bible. (shrugs) Doesn't ring a bell."
Find the rest at http://jam.canoe.ca/Movies/2011/11/11/18955606.html
(I love the last line!)