The bus ads in the UK were spawned as a response to christian ads that said non-believers would suffer eternal damnation. Three religious groups want to have the last word, so they are starting their response-to-the-response.

How hypocritical! A few weeks ago those same religious groups were clamoring that the ‘There’s probably no God’ message was offensive, and they appealed to the ASA (Advertising Standards Authority) that the ad violated truth in advertizing codes, because the phrase could not be proven true. The ASA ruled that there was no violation, because the ad did not claim absolute truth, but instead conveyed a philosophy or opinion.

• "The fool hath said in his heart, there is no God. Psalm 53:1"
• "There definitely is a God. So join The Christian Party and enjoy your life."
• "There is God, believe! Don't Worry. Enjoy your life!"

Now two of these religious groups are preparing ads that are directly claiming a statement as fact; a statement that is unverifiable by evidence. I hope that little irony isn’t lost on everyone, and really hope it gets brought up. If the ASA had to review the validity of ‘probably’ they sure better be reviewing ‘definitely.’

Nod to Stuff God Hates and the Telegraph.