Advertising on a billboard can be an effective and money-saving way for many people and businesses to advertise their services or products. Compared to other means of advertising, a billboard can be a very cost-efficient way to advertise. But how much does a typical billboard cost to put up, and is it really worth it? The cost of putting up a billboard can vary greatly. But the average figure can run anywhere from $600 to $2,500 a month. While it may sound like a lot, it is comparable to ads run in major newspapers or phone books. The biggest advantage is that a billboard is advertising for you 24 hours a day, 7 days a week, to a large number of people. In that sense, it is definitely worth the money to advertise on a billboard.
Billboard costs, of course, depend on what is on the billboard to begin with. The amount of information and graphics on a billboard will affect the cost, as well as how long you want the billboard in place. Typically, billboards are rented on a month-to-month basis. Technology has come a long way, however, in the creation of billboards. A typical advertisement is made on a computer, printed, blown up, and then glued to the billboard itself. Compared to the hand painting of years past, a timely and expensive process, it is a lot less costly to design a billboard today.
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